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Firing an employee is an unpleasant experience for everyone involved, but has to be done sometimes. You should know the right time to pull the trigger. Few people enjoy firing an employee, even when they've been a thorn in the ...

With app downloads at an ** all-time high, users are settling into their favorites. Learn how to stay current and maximize your app's user base.**The mobile app market is exploding, with an expected 102 billion downloads this y...

B2B and B2C marketing have many distinct differences, but there are B2C tactics that could benefit B2B companies. Traditionally, when compared to businesses that market directly to consumers, B2B marketing has been boring and b...

Tech experts have noticed an explosion in mobile healthcare apps over the past few years. At first, what was thought to be a fluke trend has been identified as a viable way to lower the costs of U.S. healthcare and save lives i...

*When facing the limited attention span of an audience, "showing" beats "telling". Don't just describe your products, build a story that explains your product. * The old writing adage of "show don't tell" applies as much to bus...