8 Article Writing Services You Need to Know About | Scripted
Content marketing is one of the primary ways marketers reach their existing audience and new leads. In fact, over 70% of both B2C and B2B marketers invest heavily in content marketing. That’s because great content helps brands better connect with their audience without seeming overly “salesy,” by offering authentic, transparent content. However, with the advent of generative AI and AI-powered writing tools (think Grammarly), content marketing is evolving.
HubSpot’s 2024 State of Marketing & Trends Report shows that:
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AI is driving digital marketing growth, but not everyone is confident using it — or using it correctly. At least 64% of marketers now use AI to assist content creators.
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Most marketers who use AI for content generation state that it needs a human editor before it’s published — 95% say that major edits are often required.
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The most effective content marketers use AI to improve efficiencies through brainstorming, content ideation, and streamlining content strategies.
There's no denying that content marketing has a history of generating more leads at a lower cost than traditional outbound marketing. However, even with AI in your corner, creating effective articles and blog posts that cut through the noise of your crowded market is time-consuming.
That’s where article writing services come in. With a wide range of content marketing and article generation platforms available, you're sure to find one that meets your unique needs.
8 Article Writing Services You Need to Know About
If you're looking for fresh, well-written content from professional writers, you have many writing service providers right at your fingertips. The problem is finding the perfect fit for your content needs. This guide outlines the top eight article writing services based on value, price, reviews, quality, and professionalism.
1. Scripted
We're well aware that we placed ourselves at the top of this list — which was intentional. At Scripted.com, we provide a simple, user-friendly interface and access to expert writers, making us an optimal choice for quality content and convenience. Plus, our entire platform is optimized by AI for increased efficiency and a wider range of services.
Not to toot our own horn, but many clients come to us because we deliver the unmatched benefits of human writers powered by AI tools for optimal content creation. Collaborate with your perfect writer via our SmartMatch service, whether you need blog posts, website content, product descriptions, social media, ebooks, whitepapers, or other types of content for your business.
Our clients often develop long-term relationships with the carefully vetted, reliable freelance writers and editors on our platform. Hire content writing experts with years of experience in diverse niches across more than 50 industries. When you're in the market to hire writers, Scripted offers flexible, cost-effective solutions every step of the way. Here are the services on offer:
If you decide to leverage Scripted’s AI tools, why not get a Starter Plan? It’s entirely free and provides access to Scripted Copilot, our GPT-4 powered chatbot plus AI-generated emails, press releases, and so many more content types.
Or, move to the Pro Plan for $199 a month and gain access to our talent pool of experienced, talented writers and editors — and still have all the AI-powered content and tools at your fingertips. Why not ask Scripted Copilot to generate a content brief in seconds to guide your expert writer in the direction you want them to go? They’ll let you know via the built-in messaging service if they have any questions, and you get to request revisions if you need the work tweaked after it’s submitted.
For $499/month you gain access to the Team Plan. That means you’ll work with premium writers and editors, an account manager, and a quarterly content strategy plan consultation.
Scripted also provides custom plans for enterprises and agencies. Book a meeting to discuss your requirements.
Scripted Testimonials
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"Scripted has been a wonderful resource for original content across many topics. They're effective at pitching new ideas or taking raw thoughts and building them into well-crafted masterpieces of content."
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"Scripted gives me the resources I need to be successful. I can count on my projects with Scripted to be on time, on budget and the quality we demand. Their writers really are an extension of my team."
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"We liked the Scripted process, which allowed us to put our general ideas out to a group of writers and get thoughts and ideas back. It helps to have more brain power and creative thinking on a topic rather than just a single in-house writer."
Pros of Scripted
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You'll gain access to highly skilled, expert writers and editors based on Scripted's selective screening process. In addition, content comes with a 100 percent quality guarantee.
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Scripted's interface is easy to navigate and use — yet extensive enough that clients can enjoy a wide range of unique features. We even give you 30 days free to try it out!
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If you don't have time to select specific subject matter experts, the platform's SmartMatch technology will help you find the perfect writer based on your specifications. You can also leverage AI-powered keyword research and other tools like the Keyword Research Tool and Scripted Analytics to optimize your content ideation process.
Cons of Scripted
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If you enjoy access to human writers during the 30-day free trial, you may find that the AI-only plan isn’t good enough in comparison once your trial ends. Most businesses decide to upgrade to retain their access to the extensive talent pool available at Scripted for unique custom content.
Bottom line: Scripted is ideal for all businesses — large and small. By offering high-quality content and professional article writers with flexible membership fees, we're committed to your content marketing needs. The platform itself is intuitive and reliable, powering your marketing strategies with ease.
2. ClearVoice
ClearVoice calls the platform "Your Flexible Content Partner." In comparison to some of the other suggestions in this list, ClearVoice.com is indeed far more extensive. As an assignment-driven system, ClearVoice can help you tackle each campaign with ease. Although ClearVoice offers AI and human-written content writing services, they also specialize in project management.
ClearVoice has been called the "Swiss Army knife" for content marketing. However, for some, the platform is too extensive for their current needs. If you simply require reliable, quality content, you might spend unnecessary money on the bells and whistles that come with ClearVoice.
Related reading: ClearVoice: Reviews, Features, Prices, and Alternatives.
The platform offers built-to-order pricing. So, depending on your membership, you could end up paying between $250 and $7000+ a month. If your marketing needs are rapidly increasing and you need better control over various campaigns, all while receiving consistent content, ClearVoice can help you tackle your growth strategies.
ClearVoice Testimonials
Here's what ClearVoice's clients are saying:
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"I love the service. Long learning curve."
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"ClearVoice helps take your blog PM software to new heights."
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"Powerful content creation management platform."
Pros of ClearVoice
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Provides excellent customer service, which can mean greater peace of mind.
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Offers a simple, efficient way to manage your entire team's content.
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AI-powered tools help get content to clients faster.
Cons of ClearVoice
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Initial use of the platform involves a steep learning curve.
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It can be tough to find writers well-versed in industry-specific topics.
Bottom line: Whether you require greater control over your workflow or more collaborative tools, ClearVoice offers a holistic marketing solution. At its core, this all-in-one platform is somewhat of a niche product best suited for those who need a large volume of blog posts monthly.
3. Textbroker
Textbroker is a long-running platform aimed at creating unique content ideal for businesses with a presence in multiple countries. In addition to content creation services, they offer translation, so a single piece of content can be produced in multiple languages.
Their talent pool is immense, with more than 100,000 writers all over the world. This allows the platform to offer greater flexibility in its pricing.
Related reading: Textbroker — Reviews, Features, Prices, and Alternative
What makes this platform unique is that Textbroker operates on a 3- to 5-star rating system. For example, a 3-star author would cost 2.3 cents/word, whereas a 5-star author would cost 9.0 cents/word. Textbroker also offers various pricing options based on your desired service level. This level of flexibility allows clients to budget accordingly. However, some users indicated that it took them a bit of time to find their go-to writers. Once they did, they were very happy with the service.
Textbroker Testimonials
Here's what a few of Textbroker's clients had to say on SiteJabber.com:
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"One of my favorite things about the TB system is you can choose the quality of the writers. 5 stars usually mean very little editing (if any). I've been able to put together a team of quality writers who understand the different markets I serve and are available to do the work in a timely manner."
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"I use Textbroker to quickly get content for our website and in less than a few hours, we typically have the article being worked on. Then a day or less later, it's done. Love it!"
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"We have been using Textbroker off and on for a few years. When we find the perfect writers, it's a love affair, but it's a matter of finding the right one. The service is great, turnaround is awesome."
Pros of Textbroker
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Perhaps the most beneficial feature associated with Textbroker is its simplicity and ease of use. This allows clients to receive content quickly and efficiently.
Cons of Textbroker
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Some clients have had issues with the platform's customer service. In particular, this seems to be the case with revisions and turnaround times (especially when investing in the lowest pricing tier).
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Textbroker only offers content and no additional services, such as optimization or strategy planning.
Bottom line: If you're looking for content today, TextBroker offers a simple, fast solution. Depending on your needs, it may take some time to find the right content writers for your brand voice and overall vision. For SEO-optimized content developed by professional writers, consider using Scripted's professional article writing services.
4. Contently
“Those who tell the stories rule the world.” So states Contently’s website, the home of this content marketing platform. The platform includes content strategizing, planning, creation, and optimization tools. Plus, it connects businesses with a network of over 160,000 freelance writing professionals.
Much like ClearVoice, Contently is known for its hybrid, holistic approach. That’s why most clients who use this service are enterprises with 1000+ employees that require high levels of organization across numerous campaigns.
Related reading: Contently: Reviews, Features, Prices, and Alternative
There's no denying that Contently is an excellent platform. However, it also comes with a hefty price tag. Although pricing is customized, clients tend to spend between $50,000 and $200,000 per quarter. Since Contently uses a series of specialized algorithms, they'll help you determine the best channels to publish content to reach your target audience and achieve your unique goals.
Contently Testimonials
Contently has achieved an overall rating of 4.5 stars out of 5 on G2 Crowd. Learn more about what their clients have to say in Contently reviews.
Pros of Contently
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The ability to consolidate all marketing tasks and campaigns in one place.
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Wide range of supportive tools to help you reach your unique goals.
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Access to talented writers, journalists, photographers, illustrators, designers, and videographers.
Cons of Contently
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Very costly, making it a poor choice for growing businesses that don't yet have access to an immense marketing budget.
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Some users express concerns surrounding the editing software and the analytics component of the platform based on the unique needs of well-established businesses.
Bottom line: If you're a large corporation with a high marketing budget, this service will help you maximize your ROI. Just remember, this isn't an affordable option for most small- and medium-sized businesses.
5. WriterAccess
If you're only looking for content that’s ready to publish on your site or elsewhere, you may find WriterAccess useful, especially if you're looking for a budget-friendly option.
It's worth noting that although WriterAccess is affordable, the price may affect the quality of work you receive. The less you pay, the lower the skills of the writers you have access to. If you're confident in your editing abilities and are more interested in speed and quantity than quality, WriterAccess is a great choice.
Related reading: WriterAccess: Reviews, Features & Alternative
With the ability to set your price and job specifications, you'll ensure your weekly content goals are met. Most clients agree that WriterAccess helps them scale their marketing efforts as they continue to focus on their growing business. However, some WriterAccess users say the quality of the content they receive isn't always the greatest.
Read more about what clients had to say about their experiences on Writer Access G2 reviews.
Pros of WriterAccess
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Access to a large pool of writers, ranging from 2-star to 6-star ratings. This rating system provides greater flexibility in terms of your current budget.
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WriterAccess prides itself on excellent customer service — regardless of what membership level you choose.
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WriterAccess is vigilant about ensuring content is unique (plagiarism-free) and not AI-generated.
Cons of WriterAccess
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Although affordable, many clients are unhappy with the quality of writing
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The platform and interface can be tricky to get used to.
Bottom line: If you're looking for a platform that provides large volumes of content fast, WriterAccess is ideal. However, if you invest in writers rated 3 stars or below, you may find that the content doesn’t live up to your professional standards.
6. Optimizely
Optimizely is an all-in-one marketing solution with a platform dedicated to content marketing. This platform allows you to manage all your assets, content, and media in one place.
It’s important to note that Optimizely doesn’t create content for you. It’s there to help you manage the content you create and optimize it for SEO and audience reach. It allows users to perform A/B testing on every piece of content, trying different versions across multiple platforms to discover which resonates best with target audiences.
All pricing is determined on a case-by-case basis. However, some recent reviews report that the lowest price plan hovers around $36,000.
Pros of Optimizely
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Offers a wide range of tools and features, particularly to manage and organize key processes and workflows.
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Offers a comprehensive analytics solution, including artificial intelligence.
Cons of Optimizely
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Some clients have been disappointed in the lack of dashboard capabilities, such as reporting.
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Very expensive.
Bottom line: Optimizely is a high-quality, credible platform. However, for many businesses, it’s extremely costly.
7. Skyword
Offering a range of content marketing tools and solutions, Skyword can help you produce, optimize, and promote your content. Much like Scripted, the Skyword360 content marketing platform helps companies build meaningful connections with the writers they work with. Skyword also offers some generative AI solutions for enterprises.
Skyword's pricing model is available upon request. However, they tend to work more with medium- to large-sized businesses. As stated on G2 Crowd, Skyword is rated “more expensive” for small businesses. Therefore, if you're a new business or solo entrepreneur with a limited budget, this may not be the best option for you.
Pros of Skyword
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Skyword is easy to use and fairly straightforward in terms of its interface. It's also updated often to improve efficiency.
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Skyword helps larger companies scale quality content production.
Cons of Skyword
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Some users report bugs with the text editor that cause formatting issues.
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This can be a pricey option for small businesses and entrepreneurs.
Bottom line: Skyword works with some fairly large enterprises that can afford their services. If you're simply in the market for quality content without needing additional services, there are more affordable options available.
8. iWriter
Another popular marketplace, iWriter, has been around for quite some time. Known as one of the writing services with the fastest turnaround times, this speed has sparked some concerns about quality. Their writer pool is massive, but as a result, quality control is much harder to manage.
iWriter’s content pricing offers three tiers — premium, elite, and elite plus. To give you an example, a "Premium" 1000-word article would cost you $20 compared to $80 when investing in the "Elite Plus" packaging. The cheapest option they offer is AI-generated content edited by a human at just $0.01 per word.
Pros of iWriter
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The highest quality writers on iWriter cost less than those at other agencies/platforms.
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If you need a lot of content quickly (and don't mind editing), iWriter may be a good option. Overall, the process of ordering content is very simple and can mean a speedy turnaround.
Cons of iWriter
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Quality can be inconsistent. Although you can obtain higher quality content when investing in the top tier, it’s rarely as good as other, similarly priced platforms.
Bottom line: iWriter is a great place to get super cheap content. However, "cheap" and "high-quality" don't often go hand-in-hand. If quality is more important than quantity or speed, iWriter may not be the right choice.
No matter which article writing service or other content solutions you choose, make sure they align with your company's core goals and objectives. When you find the right fit, you'll know. Whether you aim to boost traffic or strengthen your brand's authority online, why not sign up for Scripted's 30-day free trial? Gain access to more than just article writing services. Scripted offers content ideation, optimization, and even publishing support for an all-in-one business content marketing solution.
Published by Michelle Harris on Tuesday, July 16, 2024 in Marketing Agencies, Article Writing Services, Clearvoice, Contently, Copypress, Iwriter, Newscred, Scripted, Skyword, Textbroker, Upwork, Writeraccess, Zrys.
